Podium

Podium

AI Lead Generation & Lead Management Platform

Best For : Marketing Agencies, SMBs, Multi-Location Brands & Professionals

Pricing: Custom

Quick Summary of Podium

Podium (formerly Repdrive) is an AI-powered lead generation and lead management platform that helps local businesses manage their online reputation and connect with customers via text. 

How We Analyzed Podium Reviews

To provide a comprehensive evaluation of Podium Reviews, we focused on several key aspects that are crucial for businesses seeking effective review management solutions. Our team tried its user interface, explored its integration capabilities with review platforms like Google and Facebook, and analyzed its pricing structure to understand its value proposition. Additionally, we gathered user feedback from various platforms to gain insights into real-world experiences. This analysis aims to help businesses determine if Podium Reviews aligns with their reputation management needs.

Number of Reviews 1795
Overall Star Rating
Ease of Use
Quality of Support
Ease of Setup
Minimum Pricing $399/Month
Review Management check
Social Media Management check
Best For Large Enterprises, Mid Size Business, and Small Business

Launched in 2014, Podium specializes in SMS and pulls text messages from SMS, Facebook, Instagram, Google, and more into one centralized dashboard. Unlike traditional reputation management software, it automates review invitations post-buying as well, without the need to create new campaigns for your customers. 

With bulk messaging, businesses can reach large groups while keeping conversations personal. For businesses looking for easy communication with customers, better lead management, and standout reputation management, Podium is a solid choice.

Pros

  • It lets customers leave Google reviews with two clicks.
  • It lets businesses text with customers on the go. 
  • Includes a team tagging tool that lets multiple people join the conversation. 
  • Has an AI-powered client success manager for every business account. 

Alex A.

Podium makes it very easy to communicate with customers and have other employees keep track of the conversation.

Verified G2 Review

Cons

  • Limited customer survey features, as compared to other competitors within or below the price range.
  • Lacks integration with Yelp, a major review platform, which can be a dealbreaker for businesses relying on it.
  • Additional payment for essential features like webchat.
  • Only suited for larger businesses, as it comes at a higher cost than some alternatives.

Joel S.

While Podium offers helpful texting and messaging tools for customer communication, its service has significant drawbacks. Texting can be unreliable, and any service interruptions are often blamed on the customer, even when they may result from Podium’s third-party vendors. Setting up their phone system was challenging and far from streamlined, adding unnecessary frustration to the onboarding process.

Verified G2 Review

In-Depth Podium Features Analysis

Podium offers extensive integrations, automation, and analytics support for businesses looking to build long-term relationships with their customers. 

Apart from being a top-tier interaction and reputation management platform, it also has a suite of features that support businesses in marketing their reviews and building a dominating online presence. 

Here are Podium’s leading features:

Review Management

Review Collection check
Review Monitoring check
Review Response check
Share Review on Social Media check
Manage Multiple Review Sites check
Automated AI Review Response (auto reply) check
Personalized Email and SMS Campaign check
Sentiment Analysis check
Facilitates Team Collaboration check
Smart Response Template check
Automated SMS and Email Campaign check
Email Campaign Metrics check
Text Campaign Metrics check
Competitor Tracking check
Feedback Management check

Review Collection

Getting more reviews doesn’t have to be a hassle! With Podium, you can send a quick text or email asking customers to leave a review. It’s super easy, just two clicks, and they’re done!

Podium pulls reviews directly from Google, so the customer feedback is collected seamlessly at the backend. And that’s not all. There are over 24 review sites, including Facebook, Better Business Bureau, and DealerRater, that are supported by Podium. Aggregating reviews can get trickier and time-consuming over time. With Podium, small teams with limited resources don’t have to chase down or badger customers for reviews, as it automates the whole process. 

Review Monitoring

Keeping track of reviews from different sites can be a nightmare. But Podium brings all the messages in one place, so you don’t have to jump between platforms. 

You get real-time updates whenever someone leaves a review. No more checking multiple sites every day. Plus, Podium gives you cool insights so you can see patterns, track ratings, and figure out what’s working and what’s not.

Responding to Reviews

Consumers expect immediate responses, particularly when they have taken the time to leave a review. Podium makes it easy to reply fast, all from one centralized dashboard.

You don’t have to log in to different sites or scramble to find reviews. Just open Podium, see all your feedback in one spot, and respond in seconds. It’s a great way to show customers you care without spending hours on it!

Automated AI Review Response

Not sure how to respond to your customer? No problem! Podium’s AI tool suggests responses for you. With its smart AI integration, you can automate responses and let the tool draft thoughtful and professional replies.

Over time, you can also train the model to respond like you do, with the much-needed personal touch. This way, you’ll save time and always have something good to say.

Sharing Reviews

We know that businesses keep looking for ways to boost their credibility. And showcasing real customer reviews on your website is one of the  best way to do it.

Podium’s review widget feature lets you easily add your Google reviews to your website, giving potential customers instant access to what others are saying about you. Just embed a simple code on your site, and voilà—your best reviews are front and center!

You can even customize this widget to match your branding. This is a great way for your business to build trust and encourage new customers to choose you over your competition.

Review Report

Managing reviews isn’t just limited to checking and responding to them. You must also track review performance across different platforms to get a clear picture of customer feedback trends over time. 

Podium gives you all these details like average ratings, review volumes, and response rates. This helps you make data-driven decisions to improve your customer service and overall reputation. 

Plus, you can download and share these reports, making it super easy to keep your clients updated and informed. However, the tool lacks advanced white-labelling features, and making advanced customizations may require a custom plan.

Overall, it’s a simple tool to stay on top of your reviews and enhance your business’s presence.

Collaboration and Teamwork

Podium integrates with several popular tools to enhance collaboration and teamwork, including Slack, Google Workspace, and Zapier. These integrations help streamline communication, file sharing, project management, and real-time collaboration, enabling users to work on documents, monitor tasks, and exchange information smoothly.

Your team can receive real-time updates on customer interactions and reviews, keeping everyone informed. Additionally, it can help you automate your repetitive tasks, thus reducing manual effort and increasing productivity.

Customer Service

Need help with the tool and not sure where to start? Podium offers you several ways to get support, ensuring help is always accessible. You can reach out to their support team through live chat on their website for real-time assistance, or simply call their helpline number for more personalized help. 

Email support is also available for less urgent inquiries. For those who prefer self-service, Podium offers a detailed Help Center with articles and FAQs, as well as comprehensive guides and eBooks to address any questions businesses may have.

Social Media Management

Scheduling check
Analytics check
Social Inbox check
Collaboration check

Podium has a noticeable service gap when it comes to social media management. If you’re looking for a tool to schedule and publish your shiny reviews from the same dashboard, Podium doesn’t offer those features.

Businesses that need an all-in-one solution for both reputation management and social media may want to explore other options, such as SocialPilot Reviews.

Customer Support  

Messaging Inbox

Podium pools customer conversations from multiple platforms, including SMS, Facebook, website chat, and Zendesk. It also has communication ties with Google Click to Message, WhatsApp, Apple Business Chat, and Instagram. 

Businesses can manage interactions by answering questions, sending pictures and videos, scheduling appointments, using response templates, assigning conversations to specific team members, and categorizing messages based on type, such as customer service or billing.

Payment Processing

Podium lets customers pay businesses with simple SMS-based payments with a secure link. It has multiple payment options, including Apple Pay, Google Pay, credit and debit cards, and bank transfers. 

The double-layered protection also protects businesses from fraud, itemized invoices, and refund capabilities.

Contact Management

Podium’s dynamic platform organizes customer details in a structured directory, with names, phone numbers, emails, and interaction history. 

Better known as the built-in VoIP system, this feature enables businesses to make and receive calls, with AI-generated call building in the background to keep a clear record of customer interactions.

Video Chat

Podium lets businesses conduct video chats via SMS links without needing customers to download any kind of software. 

This feature boosts customer engagement, as they can chip in their original and candid thoughts, get last-minute consultations, and build relationships with businesses. With their consent, the video recordings can also be used as user-generated content for marketing purposes. 

Pricing and Plans

Core

Custom

Per Month

Features

  • Consolidated Lead Conversion Platform
  • Review Management with AI Responses
  • Basic Automation
  • Basic Reporting
  • Basic Customization Options
  • Podium Mobile App
  • 200+ Integrations with Integration Support
  • Phone Systems Add-on Available
  • Dedicated Customer Success Manager
  • Chat, Phone, and Email Support
  • 1-on-1 Personalized Onboarding

Pro

Custom

Per Month

Includes everything in Core, plus:

  • AI Instant Answers
  • AI Auto Review Responses
  • AI Phone Call Summaries
  • Automatic Lead Routing
  • Advanced Automations
  • Lead Capture Forms
  • Hosted Surveys
  • Text-Based Surveys
  • Text Marketing with Images and GIFs
  • Advanced Customer Segmentation
  • High-Volume Carrier-Verified Messaging
  • Lower Payment Processing Fees

Signature

Custom

Per Month

Includes everything in Pro, plus:

  • Advanced Multi-Location Management
  • Advanced Reporting Add-on Available
  • Advanced Branding and Customization
  • Discount on Phone Plan

Podium offers a flexible, custom pricing structure that can only be availed via a direct inquiry from the website. The platform does include three pricing tiers that vary based on the features. Podium’s base plans also do not include several add-ons such as High Volume Carrier-Verified Messaging, Automated AI-review responses, etc. 

This lack of transparency in the pricing structure upfront can lead to surprise billings and expensive add-ons that can quickly become a headache. 

Alternatives to Podium

Choosing the right lead generation and management platform comes down to features and pricing. While Podium offers a strong feature set with custom pricing, many businesses seek alternatives that provide similar or better capabilities at a different price point. 

In this table, we compare the features of SocialPilot Reviews, Birdeye, Yext, and NiceJob against Podium to help you find the best fit for your needs.

Here’s how they stack up against each other.

SocialPilot

SocialPilot Reviews

Podium

Podium

Yext

Yext

Birdeye

Birdeye

Swell

Swell

Pricing $25.5 per month $399 per month $199 per month $59 per month $179 per month
Best for Marketing Agencies, SMBs, Multi-Location Brands Marketing Agencies, SMBs, Multi-Location Brands & Professionals Large Enterprises, Mid Size Businesses and Non-Profits Mid Size Businesses, Small Businesses, and Agencies Large Enterprises, Mid Size Businesses, Small Businesses, Healthcare and Dental providers
Ease of Use
Support
Review Managementarrorrgt
Review Collection check check check check check
Review Monitoring check check check check check
Share Reviews on Social Media check check check check check
Review Response check check check check check
Manage Multiple Review Sites check check check check check
Automated AI Review Response check check check check check
Automated Email and SMS Campaigns  check check check check check
Email Campaign Metrics check check check check check
Text Campaign Metrics check check check check check
Supportarrorrgt
Chat check check check check check
Email check check check check check
Training check check check check check
Setup check check check check check
Dedicated Account Manager check check check check check
Social Media Managementarrorrgt
Scheduling check check check check check
Analytics check check check check check
Social Inbox check check check check check
Collaboration check check check check check

All of these tools come with pros and cons of their own. If there’s one that packs all essential features, without straining your wallet, that’s SocialPilot Reviews. 

Here’s why SocialPilot Reviews is one of the most cost-effective and powerful solutions for businesses seeking review management support. 

SocialPilot Reviews

SocialPilot Reviews makes it super easy to connect with your customers and get real, honest feedback. It helps you reach out to customers, encourage them to share their experiences, and boost your online reputation, all in just a few clicks. The better your reviews, the more customers you attract. It’s that simple!

With SocialPilot Reviews, you can:

  • Get more reviews and engage with customers effortlessly
  • Manage your online reputation across multiple brands and locations
  • Collect reviews through quick text and email campaigns
  • Reply instantly with AI-powered responses
  • Increase traffic and visibility with authentic customer feedback

The best part? It’s easy to use! You can set up campaigns, organize contacts, and manage multiple brands and locations without the hassle. Plus, you get a dedicated account manager ready to help whenever you need support.

If you’re looking for a stress-free way to handle reviews and grow your business, SocialPilot Reviews has you covered! 

Shayne W.

SocialPilot allows me to utilize automation to ensure consistent content posting. On top of this the dashboard provides a nice single pane of glass to see what I will be posting this month with the capability to edit and schedule more posts. Basically 4 hours of work allows me to keep constant communication for an entire month which has proven invaluable for us as a business who does not employ internal marketing. The setup to my social media platforms was easy and the integration has not had a single issue.

Verified G2 Review

Overall Verdict

Podium stands out as a top-tier reputation management platform. It offers extensive SMS integrations, automation, and analytics. However, it’s not without its limitations. The lack of transparent pricing and the need for negotiation may pose challenges for smaller businesses or startups. 

If you have an expandable budget and the bandwidth, Podium is an excellent choice. If you’re looking for a more cost-effective solution, alternatives like SocialPilot Reviews might be better suited to your needs.

Frequently Asked Questions

What is Podium software used for?

Podium helps local businesses with their online reputation. The tool allows users to communicate with the customers and asks for reviews via texts.

Is Podium reliable?

Podium manages customer communication seamlessly and is a one-stop solution that keeps all reviews in one place. The platform’s user-friendly, and the text-based makes it easy to use, and completely reliable for local businesses.

How much does Podium cost per month?

Podium doesn’t have a transparent pricing and offers only custom plan. two pricing plans: Core, starting at $399/month, and Pro, starting at $599/month.

The core plans offer an entire suite of reputation management software, including review management with AI responses and basic automations. The Pro plan includes features of Core, and has a dozen more AI features such as AI Concierge, AI Reputation Specialist, AI Phone Call Summaries, etc.

What is better than Podium?

Podium is on the pricier side, and has surprise billings that can be cumbersome to many local businesses. SocialPilot Reviews comes with a transparent pricing structure, and includes all the features fit for review management.

What is the most popular feature of Podium?

Podium’s unified inbox puts all customer communication from 24+ channels that customers are connected to, including text messages, Google reviews, Facebook messages, and website chat. This feature lets businesses keep everything in one place to make sure nothing is lost.

About the Author

Picture of Jimit Bagadiya

Jimit Bagadiya